PLEASE READ THESE TERMS AND CONDITIONS OF USE CAREFULLY BEFORE USING THIS WEB SITE. Your use of tawrewards.com is expressly conditioned on your acceptance without modification of the following terms and conditions (the "Terms and Conditions"). By using tawrewards.com, you signify your acceptance of these Terms and Conditions.


Valid as of June 2020. Program details and information are also available at tawrewards.com or by emailing info@tawrewards.com.

The VIP Rewards Program ("Program") is operated in partnership by Transamerican Wholesale LLC (hereinafter referred to as Transamerican Wholesale) and Lift & Shift Inc. (hereinafter referred to as Lift & Shift), (and together referred to as “Company”, "us", "our", or "we”). When you join the Program, we license you to collect Points/Miles by making qualifying purchases through Transamerican Wholesale and if using VIP Points, to redeem those points in your Account for products/items ("Rewards") that we make available. Enrollment, membership and all related benefits of the Program are offered at our discretion. By enrolling in the Program or by earning Points/Miles, you agree that you have read and understand these Terms and Conditions, as may be amended from time-to-time, and are bound by all of them, and you consent to our collection and use of your personal information in accordance with our Privacy Policy.

We may amend these Terms and Conditions and any aspect of the Program including redemption procedures or any Rewards in any respect, even though the changes may affect the value of Points/Miles already accumulated. For example, but without limitation, we may add, delete or change offers, time limits For collection, and in VIP Points, the redemption or use of points; redemption conditions or procedures; or the number of points required for particular Rewards. Joining the Program or earning VIP Points at any time after these Terms and Conditions are amended is deemed to constitute acceptance of such revised Terms and Conditions. Publication of a revised version of these Terms and Conditions on tawrewards.com shall be deemed notice of such terms and conditions, where required and permitted by law.

Participation in the Program and Account Management

To join the Program, you must have a valid mailing address in the United States, and be of legal age in the state in which you reside. If you meet the requirements of the Program, you will be enrolled as a member in the VIP Rewards Program (“Member”), will earn Points/Miles in your chosen reward program, and an account (“Account”) will be established in your name. You may earn Points/Miles in one Member Account only. 

By joining the VIP Rewards Program, you represent and warrant to the VIP Rewards Program that (a) you are authorized on behalf of the Company you represent to enroll that Company in the VIP Rewards Program; (b) you have disclosed the Company’s participation and receipts of rewards to the Company’s leadership and received consent from said leadership to participate and agree to these Terms of Service; and (c) the Company’s participation in the Transamerican Wholesale Reward Program does not conflict with any contractual restrictions or obligations of yourself or the Company to any other party.

Your account will be credited with Points/Miles you earn through Transamerican Wholesale. IMPORTANT: Points/Miles are processed on a monthly basis according to the guidelines set forth on the Earn page. Please allow 3-4 weeks for your VIP Points to appear in your reward account. Points/Miles for airline and hotel reward programs may take longer to process. We are not responsible for delays in recording Points/Miles in your Account. We may refuse to record or honor Points/Miles in your Account, or if already recorded, we may cancel them, if we cannot confirm that they were properly issued or obtained. Lift & Shift may also cancel recorded Points/Miles at the discretion of Transamerican Wholesale and/or if Transamerican Wholesale tells us to cancel or reverse the Points/Miles earned (for example, because you returned or didn’t pay for products or services for which the Points/Miles were issued). Transamerican Wholesale will determine the conditions under which they will issue Points/Miles and may change those conditions at any time and without notice. Lift & Shift is not responsible for any offer of Points/Miles which is no longer in effect. Any dispute must be settled between you and Transamerican Wholesale. If you believe that the number of Points/Miles in your Account is in error, you must tell us within 90 days of the transaction date or else the number of Points/Miles in your Account will be deemed to be correct, except for excess Points/Miles improperly recorded in it. We may require you to submit documentation to support your claim.

A password is required in order to access your VIP Rewards Account and to redeem VIP Points at tawrewards.com or when contacting a program representative. Anyone who knows your Transamerican Wholesale account number and password will have full access to your Account and may change profile information associated with your Account and redeem Points/Miles recorded in your VIP Points Account. You are responsible for maintaining the secrecy of your program password and for notifying us of any unauthorized use of your password. We are not responsible or liable in any way for any loss arising from your failure to comply with these provisions.

As a Member of the Program, you are also responsible for maintaining accurate and updated personal information in your VIP Rewards profile. Members must advise us immediately of any changes to their address by updating their account profile or by contacting info@tawrewards.com. We are not responsible for rewards not received as a result of Member's failure to provide accurate or current personal contact information.

If a Member provides an incorrect Airline or Hotel Reward Program membership number or a different first and last name than is registered in that reward program, and we cannot deposit the Points/Miles into their chosen reward program account, VIP Rewards Program reserves the right to change your currency selection to VIP Points. Any Points/Miles earned will be credited to your VIP Points account. Any points earned in VIP Points will remain in your VIP Points account and cannot be transferred.

Participating Airline and Hotel Reward Program providers cap the number of Points/Miles members can earn through non-travel means. Members are allowed up to 120,000 Points/Miles (the exact number varies by program) per rolling 12 months. If a Rewards Member is identified as having reached the annual point limit for their desired airline or hotel, the Member will be notified and the VIP Rewards Program will work with the member to determine course of action.

You agree to receive emails from the VIP Rewards and understand that you can alter your subscription options at any time by clicking on the “unsubscribe” link in our email communications to you. You understand that although you may have unsubscribed from marketing emails, we still use your email address to provide information about your membership in the program or your account. You may also continue to receive emails from VIP Rewards when performing certain actions on the reward website.

Redemption of Points/Miles

Redemption of all Travel Miles and Hotel Points/Miles program currencies (i.e. American Airlines AAdvantage, IHG Rewards Club, etc.) follow the redemption guidelines and program terms and conditions put forth on their respective program websites

VIP Points have no cash, monetary or other value and cannot be converted into any currency. Points can be redeemed for products/items that are made available via the VIP Rewards website. We reserve the right to change the products/ items and values at any time without advance notice. You may use our website, to redeem points for the rewards that we make available. The number of points recorded in your Account and the number of points required to obtain any particular Reward are subject to verification by our program representatives. Once Rewards have been shipped, no changes or refunds whatsoever are permitted. All Rewards are offered subject to availability. We assume no responsibility for any loss, damage, defect, injury, death or expense relating to any Reward, or for your Rewards not turning out as you expected for whatever reason. We are not responsible for any tax consequences that may result from a Member’s participation in the Program. As a Member of the Program, you are solely responsible for all reporting requirements and tax payments, where applicable. If you are earning VIP Points, you must keep your account active by earning or redeeming points.

Inactive Accounts

A Member’s account shall be deemed to be inactive if no VIP Points are earned by a Member in connection with the Account for 24 consecutive months. Once an Account is deemed to be inactive, all VIP Points held in such Account may, in our sole discretion, be deemed to have been forfeited by such Member, with or without notice.

Limitation of Liability

Neither we, our affiliates, nor any of our or their respective officers or directors, have any responsibility or liability for any expense, loss, cost, injury, damage, delay, accident or any other matter or thing whatsoever (collectively, "Costs"), however suffered or caused (including compensatory, incidental, indirect, special, punitive, consequential or exemplary damages or damages for loss of income or profits), directly or indirectly arising out of or related to (i) the Program or your participation in the Program; (ii) any failure, delay or decision by us in administering the Program or amending these Terms and Conditions or the basis on which you can redeem Points/Miles; (iii) unauthorized use of your account number or password; (iv) any offer, representation, statement or claim about the Program; or (v) the purchase, redemption for or use of any goods or services, whether made available by us or otherwise. This applies even if we or our representatives are advised of the possibility of such Costs. In no event shall our liability with respect to the Program, including liability for negligence or breach of contract, be greater than the Points/Miles accumulated in such Member’s Account at the time the dispute arose.

Termination and Breach

If you become bankrupt, commit fraud, misrepresent any information, violate any Terms and Conditions, abuse your Program privileges or act in any other way to the detriment of us, our Partners or Suppliers or the Program, we may, without affecting our other rights, disclose such information requested by proper authorities, terminate your enrollment and/or cancel your Points/Miles and Rewards. If a Point or Reward expires or is cancelled for any reason, it becomes void without compensation.


These Terms and Conditions may be different from what you know about the Program. These Terms and Conditions constitute the entire agreement between you and us regarding your participation in the Program, your entitlement to collect Points/Miles and redeem VIP Points and your entitlement to any other benefits of the Program and supersede all previous versions. Except as expressly contained in these Terms and Conditions, there are no conditions, representations, warranties, express or implied, statutory or otherwise. When you deal with us over the Internet, you consent to the formation of contractual relations through electronic communications.

We are the final authority as to the interpretation of these Terms and Conditions and as to any other questions or disputes regarding the Program or any Reward. Unless we otherwise elect, any dispute regarding these Terms and Conditions, including validity, existence, binding effect, interpretation, performance, breach or termination, and including tort claims, shall be referred to and finally determined, to the exclusion of the courts, by a single arbitrator. The arbitration shall take place in California, in English, and in accordance with California laws. In all other respects the arbitration shall be governed by and subject to the American Arbitration Act. The arbitration shall be conducted in strict confidence with no disclosure to any person of the fact of the dispute or any aspect of the dispute except as necessary for resolution of the dispute. 

All materials and any notices from us will be sent to your email/address as in our records; please notify us if your email/address changes. 

The Program, all rules and Terms and Conditions are governed by the laws of California and the federal laws of the United States applicable therein. If any provision of these Terms and Conditions is invalid or unenforceable, such provision shall not affect the validity and enforceability of the remaining Terms and Conditions.

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© 2021 - Program administered by Transamerican Wholesale LLC and Lift & Shift Inc.
Any trademarks or logos used throughout this website are the property of their respective owners.
Read the Hawaiian Airlines HawaiianMiles, American Airlines AAdvantage & United MileagePlus program Terms & Conditions.

VIP Rewards Program
PO Box 273
West Seneca, NY, 14224
For complete details, see current Program Terms and Conditions
available at tawrewards.com

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